Home » Blog » 8 Technical SEO Audit Tools That Experts Actually Use
SEO Audit Tools

8 Technical SEO Audit Tools That Experts Actually Use

SEO Audit Tools for Effective Website Analysis

The most important thing for SEO Professionals is to audit the SEO to know about the website’s technical issues. Unless a website is compatible with the search engine, it is tough to rank it, so it is necessary to audit it to recommend improvement to the website by using audit tools. You can get a good rank in the search results.

Whatever the technical issue, speed, crawling, or indexing of the website, you should have the right tools to identify that issue. The following is a list of 8 crucial technical SEO Audit tools that are very useful for SEO Professionals.

Google Search Console

Google search console is Google’s web service using which webmasters can check the indexing status of their websites and improve the visibility of websites in search results. You can do recommended optimizations. It is a free service provided by Google to monitor, maintain, and fix any issue that is hurting its visibility in search results. Before 20 May 2015, this service was called Google Webmaster Tools.


Gtmetrix is a tool to analyze the performance of a website. It has been created by GT.net, which is known for its world-famous speed monitoring tool, Pingdom. The main objective of Gtmetrix is to analyze the performance of your website and provide actionable recommendations to improve it.

Google Page Speed Insights

Page Speed Insight is one of the main tools provided by Google. It is designed to help the performance optimization of the website. It was brought into existence in 2010 at the Developers Conference. Page Speed Insight provides webpage performance reports on both mobile and desktop devices. In addition, it also offers suggestions to improve the page. PSI describes the performance of both lab data and field data of a page.

Ahrefs Backlink Checker

Do you know that Ahrefs offers the service of a backlink checker tool completely free? Yes, it is correct, and it’s a simple and helpful tool. When you work on an SEO project and check backlinks, no reliable backlink checker is found against the Ahrefs. It provides the number of backlinks as well as the authority of the domain.

W3C Validator

Almost all web pages are written in markup languages. These languages are defined by technical specifications, which usually include machine-readable formal grammar (and vocabulary). W3c Validator is a markup validation service offered by the World Wide Web Consortium. Markup validation is the first step when we check the technical quality of a webpage. Using this, internet marketers or developers can check pre-HTML5 HTML and XHTML documents for well-formed markup against a document type definition.

Pingdom Website Speed Test

Pingdom is used to find the complete load time of your website. Of course, it is a great and free tool to monitor the downtime and performance of your website. It uses a global network of testing centers to check website speed in more than 100 territories. It shows the load time of your website and the factors that are making a website not perform better. By correcting these factors, you can improve the performance of a website.

Pingdom shows the following matrices:

  • Performance grade
  • Load Time
  • Page Size
  • HTTP Requests


Web.dev is the ultimate resource for developers of all backgrounds to learn, create, and solve on the web. It helps in measure of your website performance and provides tips to improve your user experience.

The following matrices are shown by web.dev:

  • Performance – Audits for metrics like first paint and time to interactive to determine lag.
  • Best Practices -Looks for everything from HTTPS usage to correct image aspect ratios.
  • SEO -Checks for best practices to ensure your site is discoverable.
  • Accessibility -Checks for common issues that may prevent users from accessing your content.


It is a free SEO Tools & Insights service offered by Merkle, a performance marketing agency. The tool named Fetch & Render is so helpful to check the technicality of any webpage. It provides source code, an HTML snapshot (rendered HTML code), a screenshot and checks if resources are blocked from crawling. It helps a lot to improve your website in comparison to your competitor.

Pick Your Best Website Audit Tool

Please note that this is not a comprehensive list and neither is it based on any ranking factors. None of these tools are all-encompassing, and you need to complement these tools with the right SEO team and take the proper steps for your online business.

How can we help you in terms of Digital Marketing Services?

Today, the world is growing at a more rapid pace of digitization. Digital marketing has become the best and beneficial way to promote your products and services. When it comes to the most reliable and affordable digital marketing company in Delhi, WellConnect Digital is at the forefront. Our team has highly experienced digital marketers. While doing digital marketing for your business, we aim to reach you more profit at less cost.

About Mansi Goel

I am an ambitious, well-organized, solution-oriented professional with 3.5 years of core experience in Internet marketing. I take meaningful responsibility & initiative with a positive attitude. I am working with Wellconnect Digital as Sr Digital Marketing Executive since Jan 2019. I like to help people who want to grow their businesses through digital marketing strategies.

Leave a Comment

Your email address will not be published. Required fields are marked *